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5 Ways Video Can Shape Brand Identity

11.14.2023

Rachel Boutin

Establishing a strong brand identity is crucial for businesses striving to stand out in a crowded marketplace. While traditional marketing methods still hold their place, the power of video in shaping brand identity has become undeniable. Shaping Brand Identity Through Video Video offers a dynamic, engaging, and visually compelling way to convey your brand’s story, …

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When to Incorporate Animation and Motion Graphics in Marketing Videos

11.01.2023

Rachel Boutin

Staying ahead of the curve is essential for any business looking to grab the attention of their target audience. As technology continues to advance, so does the need for innovative and captivating content. One such tool that has gained immense popularity in recent years is animation and motion graphics. These dynamic elements have the power …

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The Science Behind Creating Shareable Marketing Videos

10.26.2023

Rachel Boutin

Video content has become a powerful tool for businesses to engage their audience and drive brand awareness. Among the myriad of videos produced for marketing purposes, shareable videos stand out as the crown jewels of content creation. They have the ability to reach a wider audience, boost brand visibility, and ultimately drive conversions. So, what’s …

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6 Cost-Effective Video Marketing Strategies

10.24.2023

Rachel Boutin

It’s no secret that videos have become the go-to medium for businesses looking to engage their audience, tell their story, and boost their brand presence. However, many small businesses and startups are often deterred by the misconception that video production is expensive. At KO-MAR Productions, we’re here to debunk that myth and shed light on …

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